Why a Calling Versus a Purpose, Vision, or Mission?

Any mission-oriented organization and any values-led leadership team will emphasize the importance of a purpose and a mission.

These statements are important symbols in an organization. They help organize the ideas, efforts, and imagination of an organization towards a goal that is often inherently service oriented.

At Wayfinding, we emphasize the importance of a calling because to pursue a calling is to be in relationship with it. It asks us to be in tune with our embodied sensing as we navigate the internal and external signals that make...